Privacy Policy

Effective date: 10 July 2025

Introduction

Welcome to Intently. We respect your privacy and are committed to protecting your personal data. This Privacy Policy outlines how we collect, use, and safeguard your information when you visit our website www.intentlyfs.co.uk. By using our site, you agree to the practices described in this notice.

Who We Are

Intently is a UK-based digital marketing platform helping professional services firms generate leads online through performance-driven advertising and intelligent nurture systems.

Contact Details:
Email: matt@conquertheinternet.co.uk
Phone: 07759 285274
Registered Address: Horsham, West Sussex

What Information We Collect

We may collect and process the following categories of personal data:

Personal Data

  • Name, email address, phone number, and any other information you provide via forms, including those powered by GHL (GoHighLevel).

Technical & Usage Data

  • IP address
  • Browser type and version
  • Time zone setting and location
  • Operating system and platform
  • Page visits, interactions, scrolling behaviour, video views, and form submissions
  • Device information

Marketing & Communications Data

  • Preferences for receiving marketing content
  • Records of previous communication

How We Collect Your Data

We collect data via:

  • Direct Interactions – When you submit a form (including via GHL), email us, or contact us by phone
  • Automated Tracking – Through cookies, pixels, and analytics tools
  • Third-Party Services – Including Meta Ads, Google Analytics, and Microsoft Clarity

How We Use Your Data

We use your data to:

  • Respond to enquiries and deliver services
  • Optimise our website and marketing
  • Monitor performance of advertising campaigns
  • Communicate with you regarding services or content you’ve shown interest in
  • Comply with legal and regulatory requirements

We do not sell your data to third parties.

Lawful Basis for Processing

We process your personal data under the following legal grounds:

  • Consent – e.g., when submitting a form or accepting cookies
  • Legitimate Interests – to improve our website and run advertising campaigns
  • Contractual Obligation – to provide services you request
  • Legal Obligation – where required by law

Sharing Your Information

We may share your data with:

  • Third-party service providers who support our operations (e.g. hosting, CRM, advertising, analytics)
  • Technology platforms such as:
    • Meta Pixel (Facebook Ads)
    • Google Analytics
    • Microsoft Clarity
    • GHL (GoHighLevel) – used to collect, store, and follow up on lead submissions
  • Legal authorities where disclosure is required by law

Some of these partners process data outside the UK. We ensure that appropriate safeguards (such as Standard Contractual Clauses) are in place to protect your information.

Microsoft Clarity Privacy Notice

We partner with Microsoft Clarity and Microsoft Advertising to understand how users interact with our website via heatmaps, session replays, and behavioural analytics. These tools use cookies and other tracking technologies.
More details: Microsoft Privacy Statement

Data Retention

We retain your data only as long as necessary for the purposes it was collected, or to comply with legal or reporting obligations.

Your Rights

Under the UK GDPR, you have the right to:

  • Access – Request a copy of your data
  • Rectification – Ask us to correct inaccuracies
  • Erasure – Request deletion of your data
  • Restriction – Ask us to pause processing under certain conditions
  • Objection – Object to processing based on legitimate interests
  • Data Portability – Request transfer of your data to another controller

To exercise any of these rights, email hello@intently.co.uk

You can also raise a concern with the UK Information Commissioner’s Office (ICO) via www.ico.org.uk

Cookies

Our website uses cookies to:

  • Remember user preferences
  • Analyse performance and visitor behaviour
  • Serve targeted advertising

You can manage your cookie preferences via your browser or using the pop-up tool when visiting the site.

Third-Party Links

Our website may include links to third-party websites or services. We are not responsible for the privacy practices or content of those external websites.

Changes to This Policy

We may update this policy from time to time. Updates will be posted on this page with an updated revision date.

Contact Us

Intently
Email: matt@conquertheinternet.co.uk
Phone: 07759 285274
Registered Address: Horsham, West Sussex

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